categories

  • Design
  • Direct Marketing
  • Moving Image
  • Integrated
  • Interactive, Online & Mobile
  • Print & Outdoor
  • Radio & Audio
  • Social Media
  • Student

Design

Design
Branding

D01: Logo
Regular Deadline Fee: $85.00

A static or dynamic graphic image that identifies a company or product while also communicating the brand.
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D02: Branded Item
Regular Deadline Fee: $85.00

A single element of a brand identity system, such as letterhead, a business card or other collateral.
Enter this Category

D03: Identity System
Regular Deadline Fee: $85.00

3-10 elements of an identity system for a brand (may include business cards, stationery, logo, network IDs, branding guidelines, etc.)
Enter this Category
Design
Editorial

D07: Books
Regular Deadline Fee: $85.00

Overall design for a commercially available book or series of books.
Enter this Category

D08: Magazine
Regular Deadline Fee: $85.00

Overall design for a commercially available magazine or newspaper.
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D09: Digital Publications
Regular Deadline Fee: $85.00

Overall layout design and functionality of e-books, digital magazines and catalogues.
Enter this Category
Design
Typography

D10: Typeface Design
Regular Deadline Fee: $85.00

A new font or family of fonts.
Enter this Category
Design
Promotional

D13: Posters
Regular Deadline Fee: $85.00

A poster, or series of posters (3-5), created for a brand (company or individual) with the intent of promoting a product or service.
Enter this Category

D17: Booklets & Brochures
Regular Deadline Fee: $85.00

Communications in the form of a booklet, brochure, catalogue, or other bound printed material.
Enter this Category

D18: Collateral Items
Regular Deadline Fee: $85.00

Physical items created for a brand with the goal of promoting a Images for judging product or service.
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Design
Packaging

D19: Packaging
Regular Deadline Fee: $85.00

Packaging for a commercially available, limited-distribution or limited-edition product or line of products.
Enter this Category
Design
Experiential / Environmental

D23: Out of Home
Regular Deadline Fee: $85.00

A single or series of elements (3-5) of environmental design including billboards, transit, kiosks, and other ambient media.
Enter this Category
Design
Craft

D31: Art Direction
Regular Deadline Fee: $85.00

Communication of the overall visual appearance of a work or works.
Enter this Category

D32: Illustration
Regular Deadline Fee: $85.00

Use of illustration to bring an idea to life. Can be a stand-alone work or incorporated into a larger design.
Enter this Category

D33: Photography
Regular Deadline Fee: $85.00

Use of photography to bring an idea to life. Can be a stand-alone work or incorporated into a larger design.
Enter this Category

D34: Animation
Regular Deadline Fee: $85.00

Use of animation to bring an idea to life. Can be a stand-alone work or incorporated into a larger design.
Enter this Category

D35: Printing & Paper Craft
Regular Deadline Fee: $85.00

Work that features the application of specialized skills, technologies and other uses of paper and printing techniques (screen printing, laser cutting, embossing, 3D printing).
Enter this Category

Direct Marketing

Direct Marketing
Physical Items

F01: Physical Items
Regular Deadline Fee: $85.00

A physical piece of advertising that targets a specific audience. Includes pieces delivered via mail, messenger, handouts, postings, etc.
Enter this Category

F07: Email & Newsletters
Regular Deadline Fee: $85.00

The use of email communications as a tool for direct contact with a brand
Enter this Category
Direct Marketing
Craft

F14: Art Direction
Regular Deadline Fee: $85.00

Communication of the overall visual appearance of a work or works in a direct marketing piece or campaign.
Enter this Category

F15: Writing
Regular Deadline Fee: $85.00

Writing in a direct marketing piece or campaign.
Enter this Category

F16: Printing / Production
Regular Deadline Fee: $85.00

Specialized printing or production techniques applied to a physical direct marketing piece or campaign
Enter this Category

F18: Data-Driven Personalization
Regular Deadline Fee: $85.00

Use of a specific data set to personalize advertising in a direct marketing piece or campaign.
Enter this Category

Moving Image

Moving Image
Television, VOD, Online Films & Video

H01: Single
Regular Deadline Fee: $85.00

A commercial spot airing on television or video-on-demand platforms.
Enter this Category

H02: Campaign
Regular Deadline Fee: $85.00

A campaign of 3-5 commercial spots airing on television (3 images of each video) or video-on-demand platforms.
Enter this Category

H11: Pre-Roll
Regular Deadline Fee: $85.00

An online advertisement or campaign of 3-5 advertisements that plays before the start of a video.
Enter this Category
Moving Image
Craft

P01: Direction
Regular Deadline Fee: $85.00

Overall artistic vision of a commercial spot (or a series of commercial spots) or branded content video(s). Includes television, cinema, digital games, or online.
Enter this Category

P03: Writing
Regular Deadline Fee: $85.00

Scriptwriting of a commercial spot(s) or branded content video(s). Includes television, cinema, digital games, or online.
Enter this Category

P05: Editing
Regular Deadline Fee: $85.00

Editing of a commercial spot(s) or branded content video(s). Includes television, cinema, digital games, or online.
Enter this Category

P07: Cinematography
Regular Deadline Fee: $85.00

Cinematography of a commercial spot(s) or branded content video(s). Includes television, cinema, digital games, or online.
Enter this Category

P09: Animation
Regular Deadline Fee: $85.00

Animation applied to a commercial spot(s) or branded content video(s). Includes television, cinema, digital games, or online.
Enter this Category

P12: Visual Effects
Regular Deadline Fee: $85.00

Visual effects applied to a commercial spot(s) or branded content video(s). Includes television, cinema, digital games, or online.
Enter this Category

P14: Sound Design
Regular Deadline Fee: $85.00

Sound design of a commercial spot(s) or branded content video(s). Includes television, cinema, digital games, or online.
Enter this Category

P16: Use of Music
Regular Deadline Fee: $85.00

Use of original music or adaptation of licensed music commercial spots or branded content videos. Includes television, cinema, digital games, or online.
Enter this Category

Integrated

Integrated
Integrated Campaigns

K01: Integrated Branding
Regular Deadline Fee: $85.00

A fully integrated campaign consisting of 3-10 elements, executed in at least 3 mediums. Mediums can include, but are not limited to television, print, online, outdoor, or radio.
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Integrated
Brand Transformation

K03: Brand Transformation
Regular Deadline Fee: $85.00

An integrated campaign restructuring a brand
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Integrated
Co-Promotions

K04: Co-Promotions
Regular Deadline Fee: $85.00

Integration of two or more different brands working together to create a single unified project. Mediums can include but are not limited to television, experiential and digital.
Enter this Category

Interactive, Online & Mobile

Interactive, Online & Mobile
Websites

M01: Websites
Regular Deadline Fee: $85.00

A website, microsite, or webpage created to promote a brand, product, or service.
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M02: Utility
Regular Deadline Fee: $85.00

A branded online tool or website that facilitates a useful function for the user.
Enter this Category

M03: E-Commerce
Regular Deadline Fee: $85.00

A branded online tool or website that facilitates the buying, selling, or trading of goods or services.
Enter this Category
Interactive, Online & Mobile
Online Advertising

M04: Native Ads
Regular Deadline Fee: $85.00

Online advertisements that match the appearance and function of the platform in which they appear.
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Interactive, Online & Mobile
Gaming

M15: Branded Games
Regular Deadline Fee: $85.00

Gaming that features a brand as an integral component of gameplay. Includes online, console, computer and other digital games.
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Interactive, Online & Mobile
Craft

M16: Art Direction
Regular Deadline Fee: $85.00

Communication of the overall visual appearance of an interactive piece or campaign.
Enter this Category

M17: Writing
Regular Deadline Fee: $85.00

Writing in an interactive piece or campaign.
Enter this Category
Interactive, Online & Mobile
Applications

N02: Applications
Regular Deadline Fee: $85.00

A mobile application created to promote a brand, product, or service.
Enter this Category
Interactive, Online & Mobile
Digital Experiential & Immersive

N11: Interactive Installations
Regular Deadline Fee: $85.00

A standalone digital installation that requires user interaction. Includes kiosks, mupis, etc.
Enter this Category

N12: Augmented, Virtual & Mixed Reality
Regular Deadline Fee: $85.00

Use of Augmented Reality, Virtual Reality, or Mixed Reality in brand experiences.
Enter this Category

Print & Outdoor

Print & Outdoor
Publishing

R01: Print Media - Single
Regular Deadline Fee: $85.00

A single newspaper or magazine advertisement to promote a product, service, or message. Full page, spread, or small space may be entered here.
Enter this Category

R02: Print Media - Campaign
Regular Deadline Fee: $85.00

A campaign of 3-5 newspaper or magazine advertisements to promote a product, service, or message. Full page, spread, or small space may be entered here.
Enter this Category
Print & Outdoor
Promotional / Collateral

R06: Posters - Single
Regular Deadline Fee: $85.00

A single poster advertisement to promote a product, service, or message. Includes guerilla postings.
Enter this Category

R07: Posters - Campaign
Regular Deadline Fee: $85.00

A campaign of 3-5 poster advertisements to promote a product, service, or message. Includes guerilla postings.
Enter this Category

R08: Promotional Items
Regular Deadline Fee: $85.00

Physical items created for a brand to promote a product, Images for judging service, or message.
Enter this Category
Print & Outdoor
Out-of-Home

R09: P.O.P. & In-store
Regular Deadline Fee: $85.00

A single or campaign of poster(s), shelf banner(s), 3D display(s), or other promotion placed in-store or at point-of-sale.
Enter this Category

R11: Billboards & Transit
Regular Deadline Fee: $85.00

A single or campaign static advertisement(s) which appears in or around transit. Includes billboards, vehicle wraps, bus shelters, subways, taxis, and airports.
Enter this Category

R13: Dynamic Billboards & Transit
Regular Deadline Fee: $85.00

Advertising which incorporates digital or electronic components that move or change. Includes digital and motorized billboards and other dynamic displays.
Enter this Category

R14: Experiential & Installations
Regular Deadline Fee: $85.00

A single piece or campaign of immersive advertising. Includes kiosks, street furniture, live experiences, trade show booths, pop-ups, and furniture, live experiences, trade show booths, pop-ups, and constructed public environments.
Enter this Category
Print & Outdoor
Craft

R18: Art Direction
Regular Deadline Fee: $85.00

Communication of the brand
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R19: Writing
Regular Deadline Fee: $85.00

Writing in a print or out-of-home piece or campaign.
Enter this Category

R20: Illustration
Regular Deadline Fee: $85.00

Illustration within a print or out-of-home piece or campaign. Can be a stand-alone work or incorporated into a larger layout.
Enter this Category

R21: Photography
Regular Deadline Fee: $85.00

Photography within a print or out-of-home piece or campaign. Can be a stand-alone work or incorporated into a larger layout.
Enter this Category

R22: Typography
Regular Deadline Fee: $85.00

Use of typography within a print or out-of-home piece or campaign. Can be a stand-alone work or incorporated into a larger layout.
Enter this Category

R23: Printing & Production
Regular Deadline Fee: $85.00

Specialized printing or production techniques applied to a print or out-of-home piece or campaign.
Enter this Category

Student

Student

S01: Single
Regular Deadline Fee: $15.00

The best single execution of an idea. Work may only be entered once as either a single entry OR as a campaign in appropriate category.
Enter this Category

S02: Campaign
Regular Deadline Fee: $15.00

The best concept across at least 3 executions and/or media. Work may only be entered once as either a campaign OR as a single entry in appropriate category.
Enter this Category

Radio & Audio

Radio & Audio
Broadcast

T01: Single
Regular Deadline Fee: $85.00

A commercial spot broadcast over national, regional, or satellite radio stations.
Enter this Category

T02: Campaign
Regular Deadline Fee: $85.00

A campaign of 3-5 commercial spots broadcast over national, regional, or satellite radio stations.
Enter this Category
Radio & Audio
Online

T03: Streaming Audio
Regular Deadline Fee: $85.00

Commercial spots broadcast over an internet radio station or platform.
Enter this Category

T04: Branded Podcast
Regular Deadline Fee: $85.00

A single or episodic podcast that integrates a brand into its content.
Enter this Category
Radio & Audio
Custom Content

T05: Custom Content
Regular Deadline Fee: $85.00

Content customized to an audience familiar with the brand. Can be stand-alone or woven into a larger plot or narrative. Includes user-generated content.
Enter this Category
Radio & Audio
Experiential Radio & Audio

T06: Experiential Radio & Audio
Regular Deadline Fee: $85.00

Broadcast or online audio content that triggers action from the listener. Includes proximity-based listening, user-specific content, physical world interaction, etc.
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Radio & Audio
Craft

T07: Writing
Regular Deadline Fee: $85.00

Writing of a single or series of 3-5 audio-based pieces.
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T09: Sound Design
Regular Deadline Fee: $85.00

Sound design of audio-based pieces.
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T10: Use of Music
Regular Deadline Fee: $85.00

Use of original or adapted music in audio-based pieces.
Enter this Category

Social Media

Social Media
Social Channel

V01: Social Channel
Regular Deadline Fee: $85.00

A brand
Enter this Category
Social Media
Social Post

V02: Single
Regular Deadline Fee: $85.00

A single branded post on a social network, utilizing that A single branded post on a social network, utilizing that particular network
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V03: Campaign
Regular Deadline Fee: $85.00

A campaign of 3-10 branded posts around a central theme. Campaigns may span multiple social networks.
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V04: Real-time Response
Regular Deadline Fee: $85.00

The use of real-time information to create brand-centric messaging or to react to current events.
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Social Media
Livestream

V05: Livestream
Regular Deadline Fee: $85.00

An online video that documents a brand
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Social Media
Social Engagement

V07: Community Building
Regular Deadline Fee: $85.00

Branded social content that encourages a response or other active participation from users to trigger engagement and interaction with the brand.
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V08: Stunts & Activations
Regular Deadline Fee: $85.00

A real-world stunt or activation intended to trigger social media response and interaction.
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Social Media
Craft

V09: Writing
Regular Deadline Fee: $85.00

Exemplary writing applied to a social media post or campaign.
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V10: Use of Visuals
Regular Deadline Fee: $85.00

Exemplary use of visuals applied to a social media post or campaign. Includes static or dynamic elements.
Enter this Category

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